A company recently came to me for search engine optimization advice. I took a look at the site and knew they had a serious problem. The site looked great. It was professional. It was beautiful. It had a nice layout. It had no text at all. Search engines look at a lot of things when [...]

“Why do we care about Technorati?” This was a comment in regard to my recent post on Technorati features. While Technorati is interesting it might be more of a falling star than a force to be reckoned with. In 2006 Technorati won the SXSW awards for Best Technical Achievement and for Best of Show. It [...]

Technorati is a search engine for blogs. That means it spiders (or searches) blogs. If you visit Technorati and put in a search term the response list will be made up of blogs. You get the idea. Technorati Authority Score Technorati has a few special terms and features. One of them is the Technorati Authority [...]

Do you want to read a REAL horror story? Then check out this article from Forbes about Google Hell. A client of mine went through this recently. Everything was fine and then one day Google didn’t list their site. It wasn’t as though they dropped in the listings. Suddenly they were nowhere to be found [...]

Have you ever been to a website for the first time only to be greeted by an image, maybe a garden gate, and underneath the words “click here to enter my world”? This is what we call a splash page. It’s a page used to set the mood of a site. There’s usually some sort [...]

Search engines are important to the success of your website. There’s no doubt about that. But how do search engines work? How do website owners get their sites to show up? Do website owners have to pay for listings? What a Search Engine Does Some of the most popular search engines are Google, Yahoo, AOL, [...]